if you haven't been turned on by the casual, carefree loveliness of madewell, well let me introduce you. lucky for me, they opened a store at king of prussia earlier in the summer and I recently wandered in to take a look around.
it was love at first sight. (kinda like the cookie cake pie.)
madewell has the perfect t-shirts that ooze casual elegance and jeans that you will go ga-ga for (and prices that will make you do the same!).
if you don't have a store in your neck of the woods, you can always find select styles on shopbop.com. and if you haven't visited and/or shopped that site yet - you're welcome.
